Blogging is wildly popular all over the internet. But there’s a lot about how it works that many don’t know. This article leads you through the basics of blogging and how it can work for you.
All you need to know about the basics of blogging and how it works!
There are many people, just like you, that have heard a lot about blogs but don’t really understand the basics of blogging or how it works.
That’s fair, because the whole thing sort of caught fire in 2004 and we’ve been struggling to catch our breaths since.
For perspective, there are over 500 million blogs around today. In 2006, there were just 50 million and in 1999 when the whole thing started to smoke, there were a grand total of 23 blogs.
It’s been quite a whirlwind ride but here’s your chance to pull a long one in. In this article, you’ll learn all about the basics of blogging including what a blog is and how it’s different from a website.
You’ll also get a backroom pass into the inner workings of a blog and how it can be useful to you.
Now, what exactly is a blog?
What’s a blog?
A blog is essentially an online journal (for some, it’s closer to a diary). When it first started, it was a way for people to share things that interest them or what they do.
These days, it has become a very useful tool to share things that interest a specific set of people and engage with them on those topics.
The great thing about blogs is there’s no limit to what can be shared on them.
Content can include text, pictures, videos, animated GIFs, infographics and a whole lot more.
Blogs can exist for mostly personal use with friends and family or for public use with pretty much anybody being able to access it.
It’s usually the later for most blog owners because they mostly aim to reach ever-increasing audiences.
Unlike a website, it doesn’t contain links to tens or hundreds of other pages. It is relatively simple, with the first page being the main page and its content chronologically listed from newest to oldest.
There’s a bit of interesting history about blogs.
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A brief history of blogs
Blogs, and blogging, didn’t start yesterday. In fact, their beginning was much closer to the internet boom than most people know.
The earliest blogs started appearing around 1994 to 1995. They mostly functioned as open access diaries where the writer can share personal stuff like updates about their lives, their personal thoughts and other like topics.
Some of these early bloggers include Claudio Pinhanez and Justin Hall.
But they weren’t known as bloggers then, neither were their open access diaries known as blogs.
The term “blog” is thought to have appeared around 1999. It stems from “web log” which was increasingly shortened to “weblog” and then just “blog”.
The shortening is credited to Peter Merholz, and thus was the true blog born.
Well, that’s not quite true. In 1998, OpenDiary introduced reader comments to its blog. This gave visitors the ability to interact with the writer by leaving comments on the page. And that was pretty much it.
The introduction of comments opened up a two-way conversation channel that has paved the route to the explosive popularity of blogs these days.
It has helped writers build massive followings and link directly to their avid readers, right at home.
Blogs and Websites: What’s the difference?
Blogs are actually, basically a type of website.
The difference though is that websites don’t really change much or very often. Once you set up a website, you don’t update your content often or change things around much.
You’ll know this from the number of times you see a website down due to maintenance.
Blogs, on the other hand, are pretty dynamic. They have regularly updated content, with new posts being put up sometimes once a week or every few days, in some cases. A blog could be part of a larger website and this is often the case with businesses that also own a blog. More on this later.
There are also a good few more websites around than blogs. To date, there about 1.5 billion websites in the world, while just over 500 million are recognized as blogs.
Basically, the bottom line is: pretty much all blogs are websites but only some websites can be called blogs.
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What’s the purpose of a blog?
There are lots of reasons for starting blogs these days.
These could either be for personal blogging or business blogging.
Blogging is really great for business because of the atmosphere of engagement it cultivates.
It is a very useful way for businesses to bring what they do to the attention of potential customers.
One of the best ways to do this is to provide information that is useful to people and will lead them to your website.
This improves traffic and sends quality leads to your website.
Blogging started with individuals and is still pretty big like so.
There’s no need for you to have a business before you can blog as an individual. Some of the best blogs around were started by people who found a following for their interests.
You can also start a blog for an area of interest you notice lots of people are interested in.
If you regularly post quality content on your blog, you can build a good following pretty quickly.
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Basics of Blogging – What you need to know
The term blogging is more readily associated with individuals that operate an online blog.
It covers both the skills needed to own and control a blog, as well as the actual act of controlling one.
Many people are blogging today because it gives them a chance to share a bit of their lives with others.
It allows you to talk about any topics that interest you or your audience and share your opinion. And it’s a pretty cool way to meet new people and access mind blowing opportunities.
How does it work?
Setting up a blog is pretty easy these days.
In the past, you had to know how to build a website if you wanted to start a blog.
Today, all you have to do is follow a few easy steps and you get yourself a brand new website.
The first thing you need to do is decide what you’d like to call your blog.
Whatever name you choose here will serve as your domain name.
That’s like your internet calling card.
The next thing you need to do is decide on what blogging platform you want to use. There are many great options out there like Blogger and the like.
But it’s often best to go with a self-hosted platform. The pick of the bunch here is WordPress.org.
After you’ve settled on a blogging platform you’d need to choose a web hosting provider.
Your web host provides internet real estate where you can establish your website, sort of like your own rented patch of internet. Bluehost is always a good option here.
You’ll need to check that your selected domain name is available on the hosting service. If it’s not available, you should see a list of similar names you can use.
Personally, I use WordPress.org accessed through Wealthy Affiliate.com. I chose this route since I didn’t have any experience or background with building a website or blogging.
Included in the FREE program are tutorials, video and written explaining every step to start your own BLOG in just a few easy steps.
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Although bloggers are often looked on as hobbyists, they generally get paid well for what they do.
Although, you have the opportunity to make a real killing, you can at least bank on the average of $36,000 a year. There are several ways this income can come in.
One of them is through paid ads. Under this arrangement, you can get paid for hosting ads on your blog.
Payment may be determined by the number of clicks each ad gets from your blog or by the number of impressions (views).
Affiliate links are also a very good way to get paid.
The way it works is you get paid for recommending affiliate products to your readers.
So, if you write a post about windbreakers for instance, you can recommend a specific brand to your readers. If any of your readers makes a purchase by clicking on the link in your blog, you get a commission.
You can also make money on your blog by creating and selling your own product. You could sell a course, an e book, access to exclusive areas of your website and so much more.
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As you’ve seen, blogging can be quite fun and can also give you some good money. If you have any questions about this article, please drop a comment below, let’s start a conversation.